Those pursuing a bachelor’s degree in communication to launch digital media careers are likely to have many job options. This is especially true for those with the skills to be content creators, including writers, video…

If you want to pursue a career in digital media or as a communications professional, content marketing is a term you should know.  Marketing has traditionally been exclusively about selling goods and services. In recent…

If you are looking to pursue a bachelor’s degree in communication, you probably expect to spend little time writing by hand. Any writing you do, whether it is capturing information or composing content, will likely…

Those who choose to pursue a degree in communications are often drawn to the field because they want to do creative work. But does it matter where they do that work? Laptop computers, mobile devices…

A bachelor of science degree in communication is a great way to launch your career as a writer. But if your writing skills take you to a career in marketing, communications, or working for a…

Writing is hard. But in the digital age, it has become even more difficult. The rise of social media, messaging, video and all the other apps available on our smartphones and personal devices has placed…

3 keys to mastering storytelling in marketing communications Tell a good story—one that somehow defines your values—the essence of who you are, and why others should care—and you’ll capture the hearts and loyalty of customers…

For those pursuing a bachelor’s degree in communications, artificial intelligence (AI) might not seem like a topic they should be concerned with. But it turns out that nothing could be farther from the truth.  While…

Technology has transformed the way we interact. The communications field, in particular, has been greatly impacted by changes in digital media and technology.

Bachelors of Creative Writing students can take advantage of the many writing opportunities, resulting in a diverse writing portfolio, getting experience with different types of writing, and exposure to more career options.